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JBG SMITH

Brand Strategy and Corporate Identity Design

JBG SMITH is the real estate development leader in the Washington D.C. metro area. The company leverages its knowledge of the District and vast network of relationships to create projects whose innovation and scale bring positive change to entire communities. As a fully integrated real estate investment trust, JBGS owns, manages, and invests in over 21.4 million square feet. And Partners developed the brand strategy and complete corporate identity system, inclusive of video, signage, collateral, and advertising.

Clients

JBG SMITH

Services

Brand Strategy, Brand Architecture, Naming, Collateral, Identity System, Website and New Media, UX Design, Film / Animation, Advertising